• Briefings to understand the objectives

• Concept and creative development

• Script and storyboard development

• Shooting script

• Scheduling and budgeting to plan the timeline and resources required for the production.

• Location scouting (indoor & outdoor)

• Casting and auditions in partnership with dance studios, actors and model agencies

• Crew and team hiring

• Rehearsals and pre-visualization

• Legal clearance

• Insurance and risk management

• Production meetings

• Preparing production materials

• proposal of locations, talents, wardrobe, art props, pre-production and post-production schedule.

• Search, selection, and purchase of images or videos from stock image banks.

• Kick of meeting lead by our proyect leader

• Set construction and dressing

• Lighting and sound setup

• Camera and equipment setup

• Wardrobe and makeup

• Talent briefing and rehearsal

• Filming of the commercial

• Reviewing and selecting takes for post-production

• Equipment teardown and wrap-up

• Continuity management to ensure consistency across shots

• On-set VFX supervision to ensure that visual effects are captured properly

• On-set color grading to ensure proper color balance and grading

• Motion control camera work to create precise camera movements

• Live action compositing to blend live action footage with computer-generated effects

• Live action directing to ensure that the talent performs to their fullest potential

• Behind-the-scenes footage capture for promotional materials

• Remote monitoring and playback for clients who cannot attend the shoot

• Transportation and logistics management for talent and crew

• On-set craft services for crew members

• Set security to protect the set and equipment

• Talent negotiations, rights and contract management

• Review and selection of the best takes

• Assembly of the rough cut

• Color grading and correction to ensure consistent visual tone

• Sound design and editing to enhance audio quality

• Music composition or selection and licensing

• Visual effects creation and integration

• Motion graphics and animation creation and integration

• Editing and integration of behind-the-scenes footage for promotional use

• Voiceover recording and integration

• Fine-tuning of the edit to improve pacing and timing

• Final sound mixing and mastering

• Delivery of the final commercial in various formats and sizes as required by the client and media outlets

• Client feedback and revisions to the edit

• Versioning of the commercial for different markets and audiences

• Management of distribution and delivery to media outlets

• Archiving and storage of raw footage and final assets for future use

• Budget and project management reporting to the client